Rising gold prices are prompting a shift in India’s jewellery buying patterns, with platinum emerging as a strong alternative, according to the latest Q4 2025 report by Platinum Guild International (PGI). India stood out as one of the more resilient markets, where platinum jewellery continued to outperform the broader category. PGI’s key retail partners reported […]

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Platinum Guild International (PGI) reported a continued recovery in platinum jewellery sales in India, Japan and the United States in the second quarter of 2022, despite the lingering effects of the pandemic and rising inflation, according to the latest Platinum Jewellery Business Review (PJBR) Q2 2022. PGI said the upswing has been fuelled, in part, […]

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Platinum has been very strongly associated with love gifting, globally and in China. The WPIC said in its third quarter report in November that the platinum market would record another deficit in 2020, partly owing to a recovery in jewellery sales in China. In addition, 2021 would also represent the continued growth of the China […]

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