Christmas, our peak selling season, is looming. With new consumer classes on the rise, individualised customer communications have never been as important. The questions is, how can we maximise the benefits of personalised marketing? Not just for peak season profits, but in order to retain customers in 2020? Personalisation has long been a priority for […]

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After a divisive European election on Sunday May 26, and as the terms of Brexit remain irresolute, UK online jewellers continue to face uncertainty. As we approach the Brexit deadline on October 31, a decline in consumer confidence and transport chaos just before Christmas are prime ingredients for an e-commerce nightmare. With that in mind, […]

The post How British-based online jewellers can get ready for Brexit appeared first on The Jewelry Magazine.