Online retail giant snaps up debut jewellery collection by Radley London

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Lifestyle RYJ 2017A

Online retail giant, Watch Shop, has added the debut jewellery collection by Radley London to its growing portfolio.

The British brand announced its launch into jewellery exclusively on Professional Jeweller just last month, and has hit the ground running with an investment from the UK’s leading jewellery e-tailer.

Watch Shop has snapped up the entire debut collection, which comprises earrings, necklaces, bracelets and rings.

In total, Radley London’s jewellery launch includes 57 pieces incorporating its playful Scottish Terrier icon, a splash of colour, and elegant designs.

London has partnered with its watch distributor Peers Hardy to launch jewellery into the UK market.

For Peers Hardy, a watch distributor which has had a licensing agreement with Radley London for over five years (and secured the rights to produce its watches through to 2022), this jewellery launch marks the company’s first foray into jewellery.

Crafted in sterling silver and adorned with 18ct gold and rose gold plating, the SS18 debut range focuses on refined, contemporary styles. Hero pieces include a dainty adjustable silver bar pull bracelet, which builds on the brand’s popular Radley Smile watch collection, and a necklace from the Love Radley collection, which features a rotating disc pendant with a stone on one side.

The brand has also incorporated the latest trends – with hoops earrings and rose gold aodnrments making an appearance in the SS18 collection.

The complete collection offers three colour finishes, and prices range from £33-£125.

News Source : professionaljeweller.com

Disclaimer: This information has been collected through secondary research and TJM Media Pvt Ltd. is not responsible for any errors in the same.

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