Fei Lui touches down in Europe following trade show debut

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Award-winning jeweller Fei Lui has rolled out across a new territory following a successful debut at Inhorgenta Munich.

Showcasing at the show for the first time, the brand launched a new 18ct gold collection, inspired by the wonders of the stars.

The brand exhibited with its 18ct gold collection Whispering as well as Alyssum Collection, which since its release in 2017 has quickly become one of the bestsellers and was in high demand list of Inhorgenta.

While Fei Liu launched many collections at International Jewellery London in 2017, the Alyssum range was recently crowned the brand’s Christmas bestseller.

The delicate 18ct gold pearl and diamond adorned range, which has been named after the cluster of blossoms which flower throughout the year, was loved by all who visited the stand, with many retailers placing orders during the three day event.

For this collection, Fei Liu has used the classic mother of pearl to create dainty little flower clusters in order to give the classic materials a new and innovative look.

Alyssum covers a variety of price points, from an open ring worth £320 to cluster earrings retailing at £1,900, and its visual charm is matched with a luring sentiment that the jewellery designer has attached to the collection — “worth beyond beauty”.

News Source : professionaljeweller.com

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