Jim Duffy Appointed General Manager of De Beers’ Tracr Blockchain Platform

Jim Duffy Appointed General Manager of De Beers’ Tracr Blockchain Platform

The next phase in the development of Tracr, the end-to-end diamond industry blockchain being developed by De Beers Group in collaboration with industry stakeholders, will be led by fin-tech professional Jim Duffy, whose appointment as Tracr General Manager was announced yesterday.

Prior to this appointment, Jim led several tech start-ups and has worked both in large multinational technology companies and in the financial sector.

More than $100 million worth of rough diamonds having been registered on the Tracr platform since the launch of the pilot in January 2018, and Jim joins as it starts to build greater scale, De Beers said in a statement.

He will be responsible for further development and scaling of the platform and leading a team of world-class diamond industry and technology experts. He will oversee all operational and commercial aspects of the venture, driving its go-to-market strategy and engagement with stakeholders, De Beers added.

Neil Ventura, Executive Vice-President, Strategy and Innovation, De Beers Group, said: “Jim’s skills and experiences are the perfect fit for realizing the vision we  have for Tracr – a unique digital platform that will enhance long-term sustainability and deliver a range of benefits for the whole diamond industry. Jim brings extensive corporate and technology start-up experience that will be crucial to the continued development of Tracr, including successful scaling of technology-driven businesses across a number of sectors.”

Jim said: “I’m thrilled to be joining the Tracr team and building on the great work that has already been completed as we further progress this potentially far- reaching initiative for the diamond industry. In the next several months, we’ll be focused on continuing to bring new strategic partners on board to participate in the Tracr pilot and incorporate the learnings from the pilot phase into what will be a collaborative and purpose-built industry platform.”

The Tracr pilot currently involves five leading global diamond manufacturers and the world’s largest retailer of diamond jewellery, Signet Jewelers. The pilot is focused on ensuring the platform’s ultimate design meets the needs of users at different stages of the value chain.

News Source: gjepc.org

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Disclaimer: This information has been collected through secondary research and TJM Media Pvt Ltd. is not responsible for any errors in the same.


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