DPA campaign Real is Rare

DPA Launches Latest ‘Real is Rare’ Ad Campaign for New Season

The Diamond Producers Association (DPA) has unveiled its latest “Real is Rare” advertising campaign for the 2017 US holiday season, airing the first of two new videos during the 18th Annual Latin Grammy Awards...
Dubai International Jewellery Show

Debut VOD Dubai International Jewellery Show welcomes over 20,000 visit

The VOD Dubai International Jewellery Show has closed the doors on its first edition, reporting a very successful debut. Organised by DV Global Link, a joint venture company between Italian Exhibition Group (IEG) and Dubai...
Gold Jewellery

Gold futures down at Rs. 29,784 on weak global cues

Gold prices softened by 0.12 percent to Rs. 29,784 per 10 grams at the futures trade as participants lowered their bets due to a weak trend overseas. At the Multi Commodity Exchange, gold for delivered on far-month...
Kendra Scott opens first overseas store in London

Kendra Scott opens first overseas store in London

Kendra Scott, an American jewellery brand valued at more than $1bn (£754m) has chosen London for its first store outside of North America. Today (Nov 20th), the American brand, best known for its use of...
Diamond Producers Association

Diamond Producers Association Releases New Generic Ads

The Diamond Producers Association (DPA) launched its new “Real is Rare” advertising last night (Nov. 16) on the 18th Annual Latin Grammy Awards on Univision. The second phase of the campaign focuses on real,...
Martin-Calvert-Blueclaw

How can jewellers advertise effectively online?

What are the most effective online advertising strategies for jewellers? Professionals in the industry are very aware that buying jewellery is a very personal decision for customers. Often it’s a decision taken at a major life...
Silver Institute

Silver Institute – GFMS: India to Drive Rise in Global Jewellery, Silverware Demand

Silver jewellery fabrication demand is expected to rise by 1% and silverware fabrication demand will increase by 10% in the current year, according to an Interim Silver Market Review carried out by GFMS and...
Barbara Tipple head shot

GUEST COLUMN: The future of British made jewellery

Dr Barbara Tipple is one of the most accomplished jewellers living in Britain today. The recipient of seven prestigious industry awards alongside an honorary PhD and Freedom of the City of London, she believes...
dubai international jewellery week 3

GJEPC organises India Pavilion at VOD Dubai International Jewellery Show 2017

A total of 84 companies are participating under both the section of India Pavilion and India product gallery which includes 33 exhibitors from trade section; 36 exhibitors from retail section, 2 exhibitors of Diamonds...

Gujarat Poll Blues: Muted gold demand this wedding season

Demand for gold is set to remain subdued this wedding season as restrictions on cash movement in Gujarat due to the ensuing assembly election and the impact of GST have slowed down consumption of...

Related articles

- Advertisement -
The Jewelry Central
TJM Advertise Here
X